

The presentation began following hand-out distribution. The usual format of the evening meeting was adjusted to facilitate the evening’s conversation. Reflecting on the hand-out content: Your Attributes: Marketing, Sales, Life, attendees were drawn into the holistic approach of the meeting content and encouraged to share their experiences.
Talking points of the conversation allowed members and guests plenty of room to reflect on the direction their businesses were traveling. The meeting had the quality of a cohesive mentoring session. Input from seasoned veterans & newbies provided skills to deal with economic variables and adaptability. Learning about another’s strengths, successes and long-time experiences fostered a valuable and innovative discussion.
More experienced business owners shared their knowledge on growth and changing focus. Blocks of the conversation highlighted the flexibility of Home Business owners
Additionally the importance of networking and retention, not just growing a client base was explored. Relationship building, mentoring one another as well as seeking out groups to extend the range of service proved valuable to many in the discussion.
All acknowledged creativity and the ability to problem solve is a common thread across the range of home business owners. Several attendees were in agreement on a key question addressed in the hand-out: Are Sales and Marketing natural to you? A few folks commented they felt this would be an important area on which to focus individual attention.
Neal finalized the meeting with this summation: the group ‘owned’ valuable insight and encouragement while traversing building a home business. Sharing, relationship, mentoring and advising one another is a key component of the Association of Home Business.

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